Olympic Games: The Design
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Krátky popis
Is there a bigger challenge for a de-signer than the creation of an
identity for the Olympic Games? Each venue has developed its own
unique image, merging national spirit and international trends with
the Olympic spirit of friendship, solidarity and fairness. “Olympic
Games – The Design” provides an in-depth overview of the history of
the Games, with for the first time the visual appearance in the
center of attention: logos, mascots, medals, pictograms, uniforms,
tickets, luggage tags, posters, souvenirs and much more.The author
Markus Osterwalder pre-sents a total of around 6,000 illus-trations
on over 1,500 pages in two volumes with 58 chapters including
astonishing facts and stories about who created what and how. For
each of the Games, the passionate Swiss collector has
systematically chosen examples from the fields of graphic design,
typography, fashion and product design that enable viewers and
readers to fully grasp the design identity of the respec-tive
Games. In addition, this title shows the exciting development in
the field of corporate identity and brand design.
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Thames & Hudson
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Thames & Hudson
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