How to Change
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Krátky popis
'Game-changing. Katy Milkman shows in this book that we can all be
a super human' Angela Duckworth, bestselling author of GritHow to
Change is a powerful, groundbreaking blueprint to help you - and
anyone you manage, teach or coach - to achieve personal and
professional goals, from the master of human nature and behaviour
change and Choiceology podcast host Professor Katy Milkman.
Award-winning Wharton Professor Katy Milkman has devoted her career
to the study of behaviour change.An engineer by training, she
approaches all challenges as problems to be solved and, with this
mind-set, has drilled into the roadblocks that prevent us from
achieving our goals and breaking unwanted behaviours. The key to
lasting change, she argues, is not to set ever more audacious goals
or to foster good habits but to get your strategy right. In How to
Change Milkman identifies seven human impulses, or 'problems', that
commonly sabotage our attempts to make positive personal and
professional change.Then, crucially, instead of getting you to do
battle with these impulses she shows you how to harness them and
use these as driving forces to help instil new, positive behaviours
- better, faster and more efficiently than you could imagine.
Drawing her own original research, countless engaging case studies
and practical tools throughout to help you put her ideas into
action, Milkman reveals a proven, inspiring path that can take you
- once and for all - from where you are today to where you want to
be.
Výber kníh autorov
Vermilion ,
Milkman Katy
Zobraziť všetky knihy autora
Vermilion,
Milkman Katy
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
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