This book deconstructs the design and functional elements and
innovations of 100 extremely successful and groundbreaking
products. The author profiles them in a succinct bulleted manner,
working off the successful format of Universal Principals of Design
that it provides consistent types of information in a concise
format. Allowing readers to quickly find and understand the
workings behind the essential details, some of which made these
products stand out and thrive in the crowded marketplace, and some
that did not meet their expectations. Every product has a range of
elements and even in some successful new designs, there are
elements that don't work as well as the designer had hoped. By
examining both the good and the bad, readers walk away with an
enlightened view of some of today's groundbreaking work.
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