Plain Words
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'Be short, be simple, be human.' When Sir Ernest Gowers first
wrote&,nbsp,Plain Words, it was intended simply as a guide to
the proper use of English for the Civil Service. Within a year,
however, its humour, charm and authority had made it a bestseller.
Since then it has never been out of print. Six decades on, writer
Rebecca Gowers has created a new edition of this now-classic work
that both revises and celebrates her great-grandfather's
original.&,nbsp,Plain Words&,nbsp,has been updated to
reflect numerous changes in English usage, yet Sir Ernest's
distinctive, witty voice is undimmed. And his message remains
vital: our writing should be as clear and comprehensible as
possible, avoiding superfluous words and clichés - from the jargon
of 'commercialese' to the murky euphemisms of politicians. In a new
preface, this edition draws on an extensive private archive,
previously hidden away in family cupboards and attics, to tell the
story behind a book that has become an institution: the essential
guide to making yourself understood.
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