Designing Orientation: Signage Concepts & Wayfinding Systems
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The purpose and primary function of wayfinding and signage design
is to provide spatial orientation as quickly and clearly as
possible. Respective concepts and systems can be designed for
individual buildings, for example coporate headquarters, museums or
hospitals, for areas such as a university campus or distinct
municipal district, or for entire systems like a city's public
transport. In addition to communicating direction, the interplay of
typography, pictograms, materials, colors and shapes in these
systems also delineates a particular identity of the location. On
the basis of international realizations this title shows the range
of different approaches and implementation possibilities of
environmental graphics. No matter what kind of spatial context, the
focus is always on visual communication that is understandable for
every user. This volume is an indispensable reference work for
anyone invloved in communications, as well as for architects,
interior designers, graphic designers, and indeed creatives minds
of any sectors.
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