Backable
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Krátky popis
'This remarkable book can be your secret weapon for bringing your
idea to life.' DAN PINK, bestselling author of Drive'Whether you
want to get ahead inside a company or build a startup from the
ground up, this fascinating book is a must-read.' REID HOFFMAN,
co-founder of LinkedIn'A super-readable and actionable look at how
to make your ideas take flight. Whether you're pitching a brand new
startup or an idea for your company's next product, you'll find a
wealth of insights and stories throughout.'MIKE KRIEGER, co-founder
of InstagramNo one makes it alone. But there's a reason why some
people can get investors or bosses to believe in them while others
cannot.And that reason has little to do with experience, pedigree
or a polished business plan. Backable people seem to have a hidden
quality that inspires others to take action. We often chalk this up
to natural talent or charisma .. . either you have 'it' or you
don't.After getting rejected by every investor he pitched, Suneel
Gupta had a burning question: could 'it' be learned?Drawing lessons
from hundreds of the world's biggest thinkers, Suneel discovered
how to pitch new ideas in a way that has raised millions of
dollars, influenced large-scale change inside massive corporations,
and even convinced his 8-year-old daughter to clean her room.
Inside the book are long-held secrets from producers of
Oscar-winning films, venture capitalists, founders of
unicorn-status startups, and executives at iconic companies like
Lego, Method and Pixar. Suneel used these invaluable lessons to
become the New York Stock Exchange's 'New Face of
Innovation'.Backable reveals how the key to success is not
charisma, connections, or even your CV, but rather your ability to
persuade others to take a chance on you. This groundbreaking book
will show you how.
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