Airport Wayfinding
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Krátky popis
Airports are places with multi-layered identities that millions of
people pass through and where cultures meet: On the one hand, the
history and the design heritage of the particular country can be
identified and local characteristics are intensified and reinforced
almost stereotypically. On the other hand, airports represent
hypermodern functional environments in which processes are
internationally standardized and maximally efficient, with a strong
emphasis on entertainment and consumption. Guidance systems
navigate people through airports. The graphic language creates an
image in the viewer’s head carrying the respective identity in its
own compact form through color, fonts, and pictograms. The authors,
both specialists in the field, decipher this identity and trace its
emergence and evolution over the decades. From the perspective of
information design, they examine and analyze the wayfinding systems
of approximately 70 airports by aligning their identities and
functions.
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Slovart
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Slovart
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