Power Failure
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Krátky popis
A magisterial history of the astounding rise - and unimaginable
fall - of America's most iconic corporationPerhaps no company
reflects American ingenuity, innovation, and industrial fortunes as
well as the iconic General Electric Company. Producing storied
leaders and almost every product imaginable, GE built a cult of
success that hid cracks in its foundation. In this masterful
history, William D.Cohan, one of America's most pre-eminent
financial journalists, argues that GE's legacy is both a paragon
and a cautionary tale through which to understand twentieth-century
America. Power Failure limns the eventful 130-year history of GE,
bringing fresh analysis drawn from rare interviews with key figures
of the company's golden era, including Jack Welch himself. As Cohan
recounts, Welch traded on a sterling legacy to make GE the most
valuable and respected company in the world, while cloaking its
vulnerabilities.What he handed to his successor Jeffrey Immelt was,
Cohan argues, both an impossible standard and a more troubled
reality. Tracing the company's leaps and stumbles through the
personalities that defined it, Power Failure offers a surprising
retelling of the GE story, puncturing the myth we think we know for
a fresh look at its legacy - and what it tells us about the state
of the financial world.
Výber kníh autorov
Allen Lane ,
William D. Cohan
Zobraziť všetky knihy autora
Allen Lane,
William D. Cohan
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
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