Poster: 200 Years of Art and History
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Krátky popis
The poster is a versatile marketing tool widely used from the 19th
century to today for everything from political events to movies. A
good poster has many layers, it goes beyond advertising and makes
statements about style, history, fashion, and taste at the time. It
is these layers that can turn a poster into a work of art.This book
showcases 480 posters by more than 200 artists and designers and
tells a comprehensive history of the poster. The book includes art
nouveau, Bauhaus, pop art, and contemporary posters from preeminent
artists such as Alphonse Mucha, Egon Schiele, Pablo Picasso, and
Andy Warhol and from noted designers ranging from Lucian Bernhard
and A.M. Cassadre to Saul Bass, Tadanori Yokoo, and Stefan
Sagmeister.The book also introduces many other leading poster
designers whose names are less well-known. Contemporary
advertisements for Calvin Klein, United Colors of Benetton, and
Coachella are also explored. By tracing the history of the poster,
this book shows social developments throughout the world and
illuminates how art styles have changed over time.
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