Packaging Makeovers
Knihu kúpite v
1 e-shope
od
43,83 €
Ak sa vám po kliknutí na tlačidlo "Do obchodu" nezobrazí stránka knihy vo vybranom e-shope, je potrebné vypnúť AdBlock vo vašom prehliadači pre našu stránku.
Návod na vypnutie je napríklad na adrese https://www.sme.sk/dok/20466299/ako-vypnut-adblock-na-sme-sk-whitelist.
Krátky popis
This book deconstructs package redesign, providing vital
information for the business owner, who has to make this
all-important decision, as well as for the designer, who must
execute the project.Our society is susceptible to messages sent by
cleverly designed packaging. Whereas a budget-minded consumer might
be drawn to inexpensive-looking boxes, someone looking for a pure,
organic line of cosmetics would be attracted to upscale
black-and-gold embossed packages. Designs use many tactics to grab
attention. This book walks readers through the various approaches
to packaging design so business people and designers can choose the
right strategy for their products and audiences.
Výber kníh autora
neuvedený autor
Zobraziť všetky knihy autora
neuvedený autor
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
Naše tipy
