Nudging towards Health - Radek Kovács,František Ochrana
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Krátky popis
Behavioral economics sees “nudges” as ways to encourage people to
re-evaluate their priorities in such a way that they voluntarily
change their behavior, leading to personal and social benefits.
This book examines nudging as a tool for influencing human behavior
in health policy. The authors investigate the contemporary
scientific discourse on nudging and enrich it with an ontological,
epistemological and praxeological analysis of human behavior. On
the basis of detailed analyses of the literature and a systemic
review, nudging tools are defined in the paradigm of prospect
theory. In addition to the theoretical contribution, the book also
examines and offers suggestions on the practice of health policy
regarding obesity, malnutrition, and especially type 2 diabetes
mellitus.
Výber kníh autorov
Ochrana František ,
Radek Kovács
Zobraziť všetky knihy autora
Ochrana František,
Radek Kovács
Výber kníh vydavateľa
Karolinum
Zobraziť všetky knihy vydavateľa
Karolinum
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