New Packaging Design
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Krátky popis
Packaging is everywhere. Traditionally a means of preserving,
protecting and promoting products, the rise of environmental issues
and globalization mean that todays packaging designers must do more
to create innovative solutions that are also sustainable. This book
shows how packaging design has changed to meet the demands of this
new context. It takes the reader behind some of the worlds
best-known brands to meet the designers, clients, marketers,
technologist, scientists, environmentalists and retailers, to tell
their stories about the development of some of the most remarkable
packs of our time. Showcasing the best packaging design from around
the world and presented through new colour photography, it also
features in-depth case studies of some of the most innovative
design processes in the field, with interviews, concept sketches
and diagrams.
Výber kníh autorov
Laurence King ,
Janice Kirkpatrick
Zobraziť všetky knihy autora
Laurence King,
Janice Kirkpatrick
Výber kníh vydavateľa
Slovart
Zobraziť všetky knihy vydavateľa
Slovart
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