Growth is good. But how do you achieve growth for your business in
the digital age?The answers are right here, thanks to Alex Schultz,
the chief marketing officer of META. ",Alex is one of a small
handful of people that I can say without his work, our community
would not have connected more than 2 billion people around the
world.", Mark Zuckerberg, CEO - Meta ",Alex is the person I go to
when I have a really hard growth question.", Sam Altman, CEO -
OpenAINow, more than ever, there are a myriad of ways to achieve
growth by marketing your business, large or small, using the tools
available on the internet.There are any number of different
channels and platforms, and a vast array of mechanisms to advertise
to your potential customers. How do you decide which is the best
for your product or service? Alex Schultz's unparalleled expertise
and experience is crystalised in this essential bible for digital
marketing. He guides readers through the key principles for
maximising the impact of your marketing budget - whether you are
working for a global corporation or running your own start-up.From
understanding channels, to testing creative, to measuring
incremental gains - CLICK HERE is the book you need to read if you
want to grow your business.
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